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The work
AgencySince 2007Running it today

Grady Britton

A Portland ad agency I’ve worked with since 2007. I run their website — and for nearly two decades I’ve been the engineer behind the scenes: their clients’ builds, their internal tools and the emails that have to survive Outlook.

The situation

An ad agency runs on designers, strategists and writers — but somebody still has to build the thing. The site, the campaign microsite, the tool that kills an annoying workflow. Most agencies staff that with a rotating cast of contractors.

What I do

For Grady Britton, that person has been me since 2007. Their website is mine to run, client work lands on my desk when it needs engineering, and the day-to-day friction gets turned into tools instead of chores.

What nearly two decades looks like

01

Their own site

gradybritton.com is the agency’s front door. I built the current site in 2020 and I’m still shipping improvements today — their work page runs its client case studies through the publishing system I built for them.

02

The tools nobody thinks about

An email signature generator, so the whole agency stays consistent without anyone wrestling their mail client. A tool for reviewing ad creative. An internal wiki. Automated backups of client work. Small builds that erase recurring chores.

03

The seasonal stuff

The yearly holiday campaigns — interactive microsites and email sends going back a decade, hand-tested in the mail clients that mangle HTML. Even the occasional retirement card.

04

Behind their client work

Years of senior technical delivery for the agency’s clients — Market of Choice, Meals on Wheels People, Basic American Foods, Herb Pharm, Willamette Week’s Give!Guide and more. Their creative, my engineering.

The point

Not a vendor you brief and forget — someone who knows where everything is, has been there since 2007, and fixes friction before it becomes a project.

With the agency since 2007Their site: built in 2020, still shippingClient builds across grocery, nonprofits and food

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