You run the business. I’ll handle thetechnology.
Hi, I’m Joey. I embed with a handful of businesses and quietly own the technology side — from the little broken things all the way up to the systems your business runs on. So it’s handled, and it stops being yours to worry about.
first conversation’s free · no deck
The stuff that never gets fixed
You already know the list.
The broken little things, the aging big things, the workarounds everyone’s stopped noticing. None of it needs a heroic fix — it needs an owner.
What’s on your version of the list? That’s usually the best first conversation.
The person who owns your technology.
Not a help desk, and not a dev shop you brief and forget. I build what’s missing, smooth out how the work runs and own the technical direction — roadmap, vendors, data, all of it — so technology becomes an advantage instead of a chore.
In whatever shape you need:
Part of your team
I slot in beside the people and vendors you already have — senior hands, no ego about it.
Leading your team
I set the direction and bring trusted hands in under me when the work needs more than one pair.
The whole department
One engineer who owns it end to end. For most businesses, that's the whole story.
Businesses that have trusted me with this.
- Women's Healthcare Associateshealthcare · running it today
I've run their entire web platform since 2018 — the site, the infrastructure behind it and the operations handbook their team uses.
Read the case study - Grady Brittonagency · running it today
Their technical partner since 2007 — the agency's own site, their clients' builds and the internal tools in between.
Read the case study - Meals on Wheels Peoplenonprofit · running it today
Technical delivery for the Portland nonprofit since 2018, with a ground-up rebuild of their site underway now.
Read the case study - Market of Choicegrocery · past client
Years of e-commerce and content operations — the weekly work that kept a grocery chain's online business moving.
Read the case study - Willamette Week's Give!Guideannual giving campaign · past client
I led the rebuild of their yearly giving platform, built for the traffic that all shows up at once.
Read the case study - Basic American Foodsfood manufacturing · past client
Web platform work for a food manufacturer, delivered with Grady Britton.
- Herb Pharmherbal products · past client
Web work for the Oregon herbal products maker, delivered with Grady Britton.
the difference isn’t the list of names — it’s what happens after launch
I don’t ship and disappear. When I take something on, I own it — and document it so your team owns it too. Here’s the full operations handbook I keep for a healthcare platform I run.
See a real exampleAnd what I build for myself
When I’m not running someone else’s platform, I’m building my own — same standards, my name on it.
A self-hostable deploy platform — the push-to-deploy ease of a big cloud, running on servers you own. No lock-in.
vardo.runTime tracking and invoicing for freelance work. I'm building it to replace my own Toggl and Wave setup.
usescope.netWhy me, specifically
A real engineer who happens to make problems disappear.
build it, own it, write it down — repeat
I’ve been building for the web since 2007 — full-stack engineering, devops, SEO, the whole stack. Because I build the things instead of only advising on them, I can own a problem end to end — the part most people can’t get from someone who only consults. I use AI heavily and know exactly when to trust it and when to pull it back. Mostly, I’m the person who notices the thing everyone’s tired of dealing with and quietly makes it go away.
I work with a small number of businesses on purpose — so each one gets me, not a queue ticket. If that’s the kind of person you’ve been wishing you had, that’s the whole idea.
Based in Portland, Oregon — I work with people anywhere.
Let’s save us both a call
I’m not for everyone. On purpose.
I take on a handful of businesses and go deep, so it matters that we fit. If one of these is you, I’ll say so early — and usually point you somewhere better.
You're all-in on the Microsoft stack.
I integrate with it fine, but my depth is open-source and the modern web. If your world is .NET, SharePoint and Power Platform end to end, someone who lives there will serve you better.
You want a body in every meeting.
I earn my keep owning outcomes, not filling seats. If the role is really “be in every meeting,” that's a full-time hire.
You want someone to run the business for you.
I own the technology so you can run the business. I'll take decisions off your plate, but the wheel stays yours — I'm not a stand-in for an owner or an operator.
What you need is a designer.
I care how things look and I'll keep them clean, but I'm not a brand or graphic designer. If the job is identity, illustration or art direction, I'll point you to someone great.
What you need is a copywriter.
I'll make your site say the right thing, but I'm not a copywriter or content marketer. For voice, campaigns and volume, that's a specialist — and I know a few.
None of those you? Then we should probably talk.
Tell me about the thing you keep meaning to fix.
The nagging one. First conversation is free, there’s no deck and you’ll leave with at least one useful idea whether we work together or not.
or email me